Ben Fast

Culture - Community - Museums - Travel

Category: Portfolio (page 2 of 2)

The Janion: A Conservation Plan

The following paper was written for Dr. Sharon Vattay’s Heritage Conservation Planning course in Cultural Resource Management Program at UVic.  I had never taken a course on heritage conservation before, so the concepts and processes were new to me.  It was a fascinating course with lots to learn.  Throughout the course my building of choice for various assignments was the Janion building, an old hotel turned office space/warehouse/derelict building that is now becoming micro-condos located right next to the Johnson Street Bridge.  The course culminated with a final conservation plan, which you can see below.

Museum Partnerships Paper: The final result

The final course of my MA was taken as a transfer credit from the University of Victoria’s Cultural Resource Management program.  Throughout the course, taught by the amazing Dr. Candace Matelic, I worked on a unique project on museums working together to build capacity for community engagement.  Instead of just writing a standard research paper, I decided to expand the notion of research (and of community engagement) through the lofty goal of having museums and museum workers partner with me in finding case study examples of museum partnerships.  You can read more about my original call for examples here.

The entire project was fascinating to work on, both for the content but also for the ability to connect with museum workers around the world.  I do feel I completely blew up the traditional research methods for this project, but it was remarkably liberating and exciting to do so.

The end result was a rather large paper that found some interesting projects and attempted to draw conclusions from the patterns of partnership.  I found that the process and simply asking the question “do museums partner for community engagement purposes” was the most beneficial.  I was excited and inspired by the feedback I received and the interest shown by the community, so hopefully this will just be the tip of the iceberg when looking into this topic.

There were many people involved in this project and I owe a big debt of thanks to them all.  Sadly, not everyone could be featured in the paper as it already had a broad scope and was over word count, but many more people sent tweets and emails and they too helped shape my research and findings.  Dr. Matelic also deserve a big thank you for allowing me to pursue this along my own process and for reading through the entire paper.  Her encouragement was invaluable.  Thank you and all the best in your work!  The paper follows:

Social Media at Fort Rodd Hill

During my time as Marketing Assistant at Fort Rodd Hill and Fisgard Lighthouse National Historic Sites, I was able to help my supervisor with some of her social media responsibilities.  As the de facto “younger generation,” I was occasionally called on for help finding the right hashtag and explaining some of the ways my peers used social media – all within the Federal Government’s guidelines and regulations of course!  It was a good opportunity to see how a corporate identity is promoted on social media and how tweets are used for promotions not just engagement.

I helped create some historical social media posts by using archival photographs, and also scheduled posts when needed.  All Parks Canada tweets need to be (or are recommended to be, not quite sure the exact situation) branded with the site’s information, include a photo, and direct the viewer to the main webpage.  This means we only have 88 characters to work with when all is said and done – and we need to save room for the French translation!

The following samples are tweets I created during my final few weeks at Fort Rodd Hill and Fisgard Lighthouse National Historic Sites.  I enjoyed looking through the old pictures and connecting our site to the happenings in today’s world.  I even made into one tweet myself!  Keep up to date by visiting the Twitter feed and our Facebook page.

English:

French:

I loved finding this photo.  The Dutch Liberation celebrations are some of my favourite images, and this soldier has a great camera!  I would love to see what images he captured on May 5, 1945…

 

Project Sample: Weddings at the Fort

As the Marketing Assistant intern at Fort Rodd Hill and Fisgard Lighthouse National Historic Sites, one of my responsibilities was assisting with promoting special events and site rentals.  Fort Rodd Hill and Fisgard Lighthouse National Historic Sites are excellent venues for weddings in particular because of the scenic landscape and coastline (the site looks straight across at the Olympic Mountains), the picturesque historic lighthouse, and the unique setting of an old military fort.  The grounds are also very large, providing wedding guests plenty of space, privacy, and areas to walk around.  My own cousin was married at the Fort just last summer!

To help with the creation of a new wedding promotions package, I adapted an old site rental promotions document to contain wedding information and additional on-site tourism offers such as the oTENTik accommodations.  Using Adobe Illustrator, I incorporated pictures, text and graphics into a document that can be displayed online or handed out to potential site renters along with a FAQ and site use guidelines document.  French versions of the documents were also produced.

The following documents are copyright Parks Canada and are used with permission for portfolio purposes only.  Photographs are copyright as listed.

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